The parts of local search that actually move the needle for a small business, in order of effort against reward.
A fair question, and the answer is not automatically yes. But there are three specific reasons it usually is.
Most small business home pages open by talking about themselves. Here is a more useful order.
Four questions that will tell you whether your existing website needs tidying or replacing.
A website left alone does not stay still. Here is what actually goes wrong, in roughly the order it happens.
Most small Irish sites have a cookie banner that does not do what it looks like it does.
It is free, it takes about twenty minutes, and for most local businesses it does more than the website does.
The practical differences between .ie and .com for an Irish business, including the qualification step that catches people out.
Most slow small business sites are slow for the same three reasons, and none of them are the ones people usually blame.